2025.06.12

Evie Korea, a company specializing in professional aesthetic skincare products, has officially launched its new consumer skincare brand, LESIMO, and is rapidly expanding its presence in the global market.

LESIMO marks Evie Korea’s first venture into the general skincare market, having previously focused exclusively on products for dermatologists and aesthetic professionals. The brand offers functional skincare solutions tailored to address fundamental skin concerns, and is thoughtfully formulated with ingredients and textures preferred by global consumers.

Since its debut, LESIMO has quickly gained attention overseas. The brand is currently being exported to multiple countries, including the United States, United Kingdom, Canada, and Japan. Its products are also available on various local online platforms. At a recent international beauty expo, the LESIMO booth attracted a steady stream of buyers and consumers, reflecting strong global interest.

LESIMO consists of four product lines, with its three signature serums standing out as the brand’s hero products:

• Willow Bark Pore Serum: Targets excess sebum and pore care.
• Hyaluronic Acid Aqua Serum: Delivers deep hydration and improves skin elasticity for dry skin.
• Niatamin B3 10% Serum: Helps brighten dull skin and improve overall tone.

All three serums have undergone clinical testing and have been proven effective in improving pore appearance, hydration, and skin tone. They are formulated to be gentle and suitable for sensitive skin, thanks to their low-irritation formulas.

A representative from Evie Korea stated, “LESIMO is a brand that combines professional expertise with a consumer-friendly sensibility,” adding, “We are committed to showcasing the precision of Korean skincare and the trustworthiness of K-beauty brands on the global stage.”