[E-Net News] Global derma-cosmetic company EVIE KOREA participated in ‘Cosmoprof Asia Hong Kong 2025,’ held at AsiaWorld-Expo (AWE) in Hong Kong in November 2025, showcasing its flagship brand product lineups to the Asian market.

At this exhibition, EVIE KOREA engaged in consultations with buyers from various countries, featuring a product portfolio that spans both professional and consumer sectors, including skin boosters, peeling solutions, and basic skincare.

The participating brands—STAYVE, REGLORY, LESIMO, and MEDISCO—received significant attention from visitors for their specific functionalities and purposes.

STAYVE was introduced with a focus on its microneedling-based skin booster line, drawing inquiries regarding its wide range of usability and global brand recognition. REGLORY focused on exhibiting its professional skin booster line—a combination of PN, Hyaluronic Acid, and Peptides—attracting many local aesthetic and clinical industry professionals.

LESIMO conveyed its concept as a consumer skincare brand centered on pore, hydration, and vitamin lines based on clinically proven formulas. MEDISCO garnered attention by unveiling its peeling and regenerative care lines, alongside newly released products this month: ‘Medisco SkinBooster AC BHA’ and ‘Medisco SkinBooster PDRN EXO.’

AC BHA was introduced as an acid-based skin booster specialized in pore and sebum care, while PDRN EXO was presented as a regenerative skin booster focused on moisturizing and soothing. These two new products are core additions to the MEDISCO skin booster line and saw particularly high interest from salon and spa buyers.

During the exhibition, EVIE KOREA officially announced that its major products have completed global regulatory registrations, including Europe's CPNP, the UK's SCPN, and the US's MoCRA. This confirmed that the company is systematically prepared for product registration and documentation required in overseas distribution, increasing trust for future market expansion.

Consultations were held with buyers from various Asian countries, including Japan, Taiwan, Thailand, Malaysia, and Australia. Some countries proceeded with discussions for long-term distribution contracts centered on skin booster and peeling lines. Inquiries regarding retail channel entry for the consumer brand LESIMO also increased, showing diverse interest across different product categories.

An official from EVIE KOREA stated, “The Hong Kong exhibition was an opportunity to directly confirm the product preferences of Asian buyers. We were able to clearly communicate the unique characteristics of each brand, leading to substantial discussions and detailed reviews with distributors from various countries.”

Meanwhile, EVIE KOREA plans to further expand its partnerships in the Asia-Middle East region by exhibiting its products at ‘Cosmoprof India Mumbai 2025’ in December.